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Alae

We love discovering music from overseas. New Zealand four-piece band Alae is a great example as they caught our attention in 2019 with their smooth new single “Hit Me Where It Hurts”. We had a chance to interview the band to get a closer look at who they are what they have coming next.

An interview with Alae

How did ``Hit Me Where It Hurts`` come together?

“Hit Me Where It Hurts” was bought to life during the first writing session I’d ever done with musicians outside of the band.

There’s an annual NZ song writing initiative called SongHubs which we took part in, this song was the outcome. I was lucky to work with lots of talented people, especially Justin Gray – who is now our producer.

What do you want fans to take from your music and who you are as an artist?

I don’t want them to take anything in particular, I just want the songs to elicit a sort of emotional response. If you’re on board with the theme’s you find in the song – that’s great. If you’re not, that’s all good too. If you love the hook, that’s even better! Just listen and be patient I guess. Songs feel like they change as we evolve so don’t be hasty!

What can fans expect from you in 2020?

In 2020 we’ll release two new singles followed by an EP. An NZ, AUS and USA tour is being brainstormed as we speak. There’ll be heaps of NZ shows over summer – so stay tuned!

What new songs from other artists are you loving right now?

BENEE is nailing it at the moment, heaps of awesome content from her.

Balu Brigada have an awesome new song called “Medicine”.

Julia Jacklin is so good!

Still loving that song from Toro Y Moi“Ordinary Pleasure”.

What artist or producer would you most love to collaborate with in 2020?

I’m pretty into Zedd. “Lost in Japan” by Zedd and Shawn Mendes is such an awesome song. I’d love to make something in the same vein.

What does music mean to you?

It’s all encompassing. It’s a sort of therapy, it’s a reminder. It is what I need it to be depending on the day.

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Label: NXTSTYLE's THE NEXT 100 [2020 NEW MUSIC GUIDE]